The Story of Ivanhoe
Background
Founded in 1946 by Martin Göthager in Gällstad, Sweden's renowned knitting district, Ivanhoe of Sweden has been a family-run business for three generations. From its inception, the company has been dedicated to producing high-quality wool garments, blending traditional techniques with modern innovation.
Signature Collections
Underwool Base Layers: Crafted from 100% mulesing-free merino wool, these base layers offer exceptional warmth and breathability.
Mid-Layers & Jackets: Combining functionality with style, these garments are designed for versatility, suitable for both outdoor adventures and urban settings.
NLS Line: Emphasizing sustainability, this collection uses natural wool colors without dyes, offering a pure and eco-conscious choice.
Why We Love Dale of Ivanhoe
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At the Norwegian Store Keswick, we admire Ivanhoe for its perfect blend of heritage craftsmanship and modern Scandinavian style. Every piece feels considered — from the careful choice of natural wool to the timeless designs that are as comfortable on a winter walk as they are in town.
Ivanhoe remains family-owned, still producing garments in the Swedish town of Gällstad, where knitting tradition runs deep. This local production and hands-on quality control are rare today — and it shows in the feel, fit, and finish of every garment.